BOWVEMBER 2022
Bowvember to the benefit of PROCURE is in its 9th edition! This campaign not only brings awareness on prostate cancer by breaking the silence and taboos, but it helps fund world-class research projects right here in Quebec.
PROCURE is privileged to be able to count on several public figure ambassadors who are mobilized to promote the cause and encourage the public to wear the chic PROCURE bow tie created by renowned Quebec designer Philippe Dubuc throughout the month of November.
Since its inception, the Bowvember campaign has enabled PROCURE to raise more than $3.5 million for the fight against prostate cancer – the most common cancer in men, which still affects 12 Quebecers a day.
